Introduction

This Privacy Policy outlines Heritage Trading Company Limited’s practices regarding information collected from users who access our website at www.heritagetrading.co.nz or otherwise share personal information with us.

 

Grounds for data collection

Processing of your personal information (meaning any information that may potentially allow your identification with reasonable means; hereinafter “Personal Information”) is necessary for the performance of our contractual obligations towards you, for providing you with our services, to protect our legitimate interests, and for compliance with legal and financial regulatory obligations to which we are subject.

When you use the Site, you consent to the collection, storage, use, disclosure and other uses of your Personal Information as described in this Privacy Policy.

We encourage our Users to carefully read the Privacy Policy and use it to make informed decisions.

 

What information do we collect?

We collect two types of data and information from Users.

The first type of information is unidentified and non-identifiable information pertaining to a User(s), which may be made available or gathered via your use of the Site (“Non-personal Information”). We are not aware of the identity of the User from which the Non-personal Information was collected. Non-personal information being collected may include your aggregated usage information and technical information transmitted by your device, including specific software and hardware information (e.g. the type of browser and operating system your device uses, language preference, access time, etc.) to enhance the functionality of our Site. We may also collect information on your activity on the Site (e.g. pages viewed, online browsing, clicks, actions, etc.).

The second type of information, Personal Information, is individually identifiable information that identifies an individual or may, with reasonable effort, identify an individual. Such information includes:

Device Information: We collect Personal Information from your device. This information includes geolocation data, IP address, unique identifiers (e.g., MAC address and UUID), and other information related to your activity through the Site.

Registration Information: When registering on our Site, you will be asked to provide specific details, such as your full name, email or physical address, and other information.

 

How do we receive information about you?

We receive your Personal Information from various sources:

When you voluntarily provide us with your personal details to register on our Site,

When you use or access our Site in connection with your use of our services,

From third-party providers, services and public registers (for example, traffic analytics vendors).

 

What information do we collect?

We do not rent, sell, or share Users’ information with third parties except as described in this Privacy Policy.

We may use the information for the following:

Communicating with you – sending you notices regarding our services, providing you with technical information and responding to any customer service issue you may have;

To communicate with you and to keep you informed of our latest updates and services;

To serve you advertisements when you use our Site (see more under “Advertisements”);

To market our websites and products (see more under “Marketing”);

Conducting statistical and analytical purposes intended to improve the Site;

In addition to the different uses listed above, we may transfer or disclose Personal Information to our subsidiaries, affiliated companies and subcontractors.

In addition to the purposes listed in this Privacy Policy, we may share Personal Information with our trusted third-party providers, who may be located in different jurisdictions across the world, for any of the following purposes:

Hosting and operating our Site;

Providing you with our services, including providing a personalised display of our Site;

Storing and processing such information on our behalf;

Serving you with advertisements and assist us in evaluating the success of our advertising campaigns and help us re-target any of our users;

Providing you with marketing offers and promotional materials related to our Site and services;

Performing research, technical diagnostics or analytics;

We may also disclose the information if we have good faith to believe that disclosure of such information is helpful or reasonably necessary to (i) comply with any applicable law, regulation, legal process or governmental request; (ii) enforce our policies (including our Agreement), including investigations of potential violations thereof; (iii) investigate, detect, prevent, or take action regarding illegal activities or other wrongdoing, suspected fraud or security issues; (iv) to establish or exercise our rights to defend against legal claims; (v) prevent harm to the rights, property or safety of us, our users, yourself or any third party; or (vi) to collaborate with law enforcement agencies and in case we find it necessary to enforce intellectual property or other legal rights.

 

User Rights.

Users may exercise certain rights regarding the data processed by the Owner.

In particular, Users have the right to do the following:

Withdraw their consent at any time. Users can withdraw consent where they have previously consented to processing their Personal Data.

Object to processing of their Data. Users have the right to object to the processing of their Data if the processing is carried out on a legal basis other than consent. Further details are provided in the dedicated section below.

Access their Data. Users have the right to learn if the Owner is processing Data, obtain disclosure regarding certain aspects of the processing and obtain a copy of the Data undergoing processing.

Verify and seek rectification. Users have the right to verify the accuracy of their Data and ask for it to be updated or corrected.

Restrict the processing of their Data. Under certain circumstances, Users have the right to restrict their Data processing. In this case, the Owner will not process their Data for any purpose other than storing it.

Have their Personal Data deleted or otherwise removed. Users have the right, under certain circumstances, to obtain the erasure of their Data from the Owner.

Receive their Data and have it transferred to another controller. Users have the right to receive their Data in a structured, commonly used and machine-readable format and, if technically feasible, to transmit it to another controller without any hindrance. This provision is applicable provided that the Data is processed by automated means and is based on the User’s consent, on a contract the User is part of or on pre-contractual obligations.

 

Lodge a complaint.

Users can bring a claim before their competent data protection authority.

Where Personal Data is processed in the public interest, in the exercise of an official authority vested in the Owner, or for the legitimate interests pursued by the Owner, Users may object to such processing by providing a ground related to their particular situation to justify the objection.

Users must know that, however, should their Personal Data be processed for direct marketing purposes, they can object to that processing without providing any justification. To learn whether the Owner is processing Personal Data for direct marketing purposes, Users may refer to the relevant sections of this document.

Any requests to exercise User rights can be directed to the Owner through the contact details provided in this document. These requests can be exercised free of charge, and the Owner will address them as early as possible, always within one month.

 

Retention.

We will retain your personal information as information to provide our services and as required to comply with our legal obligations, resolve disputes, and enforce our policies. Retention periods will be determined to consider the type of information collected information pose for which it is collected, bearing in mind the requirements applicable to the situation and the need to destroy outdated, unused information at the earliest time. Under applicable regulations, we will keep records containing client personal data, account opening documents, communications and anything else as required by relevant laws and regulations.

We may rectify, replenish or remove incomplete or inaccurate information at any time and your discretion.

 

Cookies.

We and our trusted partners use cookies and other technologies in our related services, including when you visit our Site or access our services.

A “cookie” is a small piece of information sent to your device while viewing a website. Cookies are beneficial and can be used for various purposes. These include allowing you to navigate between pages efficiently, enabling automatic activation of certain features, remembering your preferences, and making the interaction between you and our Services quicker and easier. Cookies are also used to help ensure that the advertisements you see are relevant to you and your interests and to compile statistical data on your use of our Services.

The Site uses the following types of cookies:

1. ‘session cookies, which are stored only temporarily during a browsing session to allow regular use of the system and are deleted from your device when the browser is closed;

2. ‘persistent cookies ‘, read-only by the Site, saved on your computer for a fixed period and are not deleted when the browser is closed. Such cookies are used where we need to know who you are for repeat visits, for example, to allow us to store your preferences for the next sign-in;

3. Third-party cookies are set by other online services that run content on your page, such as third-party analytics companies that monitor and analyse our web access.

Cookies do not contain any information that personally identifies you, but we may link the Personal Information we store about you to the data stored in information from cookies. You may remove cookies by following the instructions in your device preferences; however, if you choose to turn off cookies, some features of our Site may not operate properly, and your online experience may be limited.

We also use a “Google Analytics” tool to collect information about your information. Google Analytics collects information such as information access to the Site, what pages they visit when they do so, etc. We only use information from informational tips to improve our Site and services. Google Analytics collects the IP address assigned to you on the date you visit sites rather than your name or other identifying information. We do not use information information collected from Analytics with personally identifiable information. Google’s information use and shared information collected information analytics about your visits to this Site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy.

 

Third-party collection of information.

Our policinformationesses the use and disclosure of information we collect and the extent to which you disclose your information to other pinformationites throughout the internet. Different rules may apply to their use or disclosure of the information you disclose; we encourage you to read each third party’s terms and conditions and privacy policy to which you choose to disclose information.

This Privacy Policy does not apply to the practices of companies we do not own or control or to individuals whom we do not employ or manage, including any of the third parties to which we may disclose information as outline in Privacy Policy.

 

How do we safeguard your information?

We take information on implementing and maintaining the Site’s security and your information. We use information procedures and policies to ensure the safety of the information we collect and prevent the unauthorised use of any such information. We require any third party to comply with similar security requirements by this Privacy Policy. Although we take reasonable steps to safeguard information, we cannot be responsible for the information of those who gain unauthorised access or abuse our Site, and we make no warranty, express, implied or otherwise, that we will prevent such access.

 

Transfer of data.

Depending on the User’s location, data transfers may involve transferring the User’s Data to a country other than their own. To find out more about where such transferred Data is processed, Users can check the section containing details about the processing of Personal Data.

 

Marketing

We may use your Personal Information, such as your name, email address, telephone number, etc., or through our third-party subcontractors to provide promotional materials concerning our services that interest you.

Out of respect for your right to privacy, we provide you with a means to decline to receive further marketing offers from us within such marketing materials. If you unsubscribe, we will remove your email address or telephone number from our marketing distribution lists.

Please note that even if you have unsubscribed from receiving marketing emails from us, we may send you other critical email communications without allowing you to opt out of receiving them. These may include customer service announcements or administrative notices.

 

Updates or amendments to this Privacy Policy.

We reserve the right to amend or revise the Privacy Policy periodically; material changes will be effective immediately upon displaying the revised Privacy Policy. The last revision will be reflected in the “Last modified” section. Your continued use of the Platform, following the notification of such amendments on our website, constitutes your acknowledgement and consent of such amendments to the Privacy Policy and your Agreement to be bound by the terms of such amendments.

 

How to contact us?

If you have any general questions about the Site or the information we collect about you and how we use it, you can contact us at shop@heritagetrading.co.nz

 

Last Modified 11 June 2024